20 Mar 2026: Track Conversions from Click-to-WhatsApp ads

Ricardo Updated by Ricardo

You've nailed the ad. The user clicked on it. Now what?

With Turn.io's new Track Conversion card, you can measure what actually matters: every sign-up, appointment booking, or action that happens inside your WhatsApp journeys—and send it right back to Meta's Events Manager for attribution and optimization.

The flow is simple:

  1. Click-to-WhatsApp ad → Journey
  2. User completes an action (appointment booking, sign-up, etc.)
  3. Conversion card tracks it
  4. Meta attributes the conversion to your ad

No more guessing or broken attribution chains. Just pure data flowing from your ads through your chats and back to your dashboard.

We wrote a comprehensive guide on how you can set up conversions. Here you go:

Learn how to set it up →

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13 March 2026: Call Notes

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