Product updates
22 Nov 2023: The new Inbox
18 Oct 2023: An improved billing system
18 Oct 2023: More joy on the Canvas!
18 Oct 2023: Interruption-free conversations on Turn
16 Oct 2023: A reimagined Turn Helpdesk
13 Sep 2023: A dedicated Unassigned collection
12 Sep 2023: Templates on the Canvas
5 Sep 2023: Hide personal information
30 Aug 2023: A series of Trust and Safety Playbooks
23 Aug 2023: Block a user
3 Aug 2023: Suggested replies
2 Aug 2023: PUT and PATCH functions now available within stacks
8 Jul 23: Your name, your number
26 Jul 2023: Uninterrupted conversations
19 Jul 23: More freedom and flexibility with code blocks
12 Jul 2023: Start a stack from another stack
14 Jul 23: Get your stack results in BigQuery
4 Jul 2023: Better chat and insights performance
30 June 2023: Stacks logging API (beta)
19 Jun 2023: Add notes on the Canvas
14 Jun 2023: Speed up conversation assignment
15 May 2023: The latest Canvas improvements
26 May 2023: Microsoft Single Sign-on
24 Apr 2023: Logging in Stacks
20 Apr 2023: The no-code Canvas is live!
30 Mar 2023: Integrate with Huggingface.co
28 Mar 2023: Important changes to template categories
23 Mar 2023: Answer conversations on mobile
20 Mar 2023: Act on the user's last interaction
17 Mar 2023: Scan the list for unassigned chats
10 Mar 2023: Template with buttons in stacks
9 March 2023: More data in BigQuery!
16 Feb 2023: More possibilities for scheduling stacks
13 Feb 2023: Automatically mark messages as DONE
3 Feb 2023: Search with quick picks or date&time filters
17 Jan 2023: Add hyperlinks to Playbooks
11 Jan 2023: Export specific responses from Stacks
18 Nov 2022: Build with feedback
21 Nov 2022: A new look user interface!
11 Oct 2022: Building blocks
13 Oct 2022: Reminders are in Beta!
10 Oct 2022: New Turn.io Developer Docs
27 Jun 203: Visualised connections
19 Sept 2022: More fields available in the Data Export API
1 Sept 2022: Learn to Build with Stacks.
13 Sept: Changes to the contact details API endpoint
7 Sept 2022: Stack improvements
15 Sept 2022: Shorter messages are better
18 Aug 2022: Deprecating Goals
17 Aug 2022: Build for your audience
16 Aug: Pick a date range
28 July 2022: Custom voice notes
19 Aug 2022: Better human support with Message Collections
4 July 2022: Faster insights
14 July 2022: Get Stacking! Build more complex services.
29 Jun 2022: Reminders are live!
8 Jun 2022: Track your conversations
3 May 2022: Reach out with Reminders
21 Apr 2022: Payments made easy!
3 Apr 2022: Follow up at an exact local time
20 Mar 2022: Small changes, big wins!
8 Mar 2022: Security enhancements
16 Feb 2022: Add resources to Playbooks and export Contacts
26 Jan 2022: Try out emojis in buttons, but no more 'templates' in sandboxes
5 Jan 2022: Use buttons in threads
23 Nov 2021: Button messages
2 Nov 2021: Playbooks Launch
20 Sept 2021: The end of Chatbase
9 Sept 2021: Data Export API
9 August 2021: Thread data export
22 June 2021: You know best!
21 June 2021: Sample content for templates
17 June 2021: Important security improvements
8 June 2021: Community Playbooks
18 March 2021: Improved billing transparency
17 March 2021: Share the amazing work you do
8 March 2021: Contextual replies and profile settings that suit you
22 Feb 2021: Button automation
18 Feb 2021: Updates to the fallback channel
17 Feb 2021: Contacts and labels data added to BQ
10 Feb 2021: Temporary limitations while we do a Search infrastructure upgrade
5 Feb 2021: Snappier and easier-to-use modals
3 Feb 2021: Add media to templates
27 Jan 2021: Add media or stickers to custom replies
21 Dec 2020: A last big release to celebrate the year
2 Dec 2020: Delete a template, get more insights and send stickers via the API
17 Nov 2020: Delete a user message
23 October 2020: Insights
19 October 2020: Hidden numbers by default
8 September 2020: Contact Profile
11 August 2020: Learn in Turn
3 August 2020: Add a list to your Exact match automations
10 July 2020: WhatsApp profile and Login
15 July 2020: Data storage and rejection reasons
30 July 2020: Manage your message template spend
FAQs
General FAQs
What is Google-backed?
Can I get a free trial?
What is Turn.io?
Can I use Turn.io in my country?
What is an MAU (Monthly Active User)?
Product FAQs
What are the options to get data from Turn.io?
Why can't I see chats that I've sent messages to?
Can I edit and/or delete a custom profile field?
How to change our chat service display name?
How to setup subscription billing
How to work as a team
My sandbox isn't working? How do I connect?
My emoji trigger isn't working?
Why is my video not sending?
I found a bug..
What are 'goals'?
How do I extract data out of Turn.io?
Can I format content with bold, italics etc?
How do I add other contact fields?
Can I attach more than one image, audio clip, video or document to a message?
What media can I use in messages?
What are 'collections'?
What is the difference between a member and an admin?
WhatsApp FAQs
Example of user-initiated vs business-initiated conversations
Are all conversations paid?
How are conversations charged?
Can I send a free-form message?
Can I use WhatsApp Groups on the API?
Can you give me examples of approved message templates?
Why has my template(s) been rejected?
What languages are allowed for message templates?
Developer FAQs
Get started!
What number do I need for my service?
Help! What is a Facebook Business Manager Account?
Help! What is a BSP?
Help! Our display name got rejected?
Help! What happens if we're not verified within 30 days?
Help! I uploaded the wrong document for Business Verification?
Display name guidelines
Help! We are a government entity, how do we do Facebook business verification?
Get a WhatsApp line: Step-by-step instructions, with a video
Your WABA application checklist
Help! I got an error whilst doing embedded sign-up?
Help! I can see my number in Turn but it's not working?
What is Business Verification?
Help! I'm struggling to get my business verified?
Your Business Verification checklist
Help! The "Start Verification" button is greyed-out?
Help! Why hasn't my display name been approved?
Help! What is two-factor authentication (2FA)?
Help! Can I have a WhatsApp number for a different country than my business registration?
How to use Turn.io
Build
Seamless handover between a human and a bot
Can I switch between code and canvas stacks?
Save important responses to the contact or as downloadable results
Download and duplicate stacks
How to use the message settings
How do users interact with a stack?
Get building with the no-code Canvas
Where do I start with Build and Stacks?
Build for your audience
Where do I find Stacks documentation?
What can I do with the code version of Build?
What is Build? What are Stacks?
Helpdesk
Contacts
Search and Label
Collections, Assign and Roles
How to add team members?
Search for sent or received or all messages
How to assign or share a conversation
How to create and use collections
Team roles
How to manage personal information on the helpdesk?
How to get location data over WhatsApp?
How to block a user?
Content
How to send custom voice notes?
How to add a button message
How to upload stickers
How to delete a message that a user sent?
Create your first menu
Structure and plan your content
How to send custom replies
How users engage with content
How to load content
Automation
How to send 'Welcome back' message to returning users
Use a follow up timer based on local time
How to set up multiple language automation
How to set up a sequential content delivery experience using Automation and Custom Profile Fields
Triggers explained: Message received is a BUTTON PRESSED...
How to send stickers in automation
Triggers explained: Message received does NOT exactly match...
How to set up a follow-up timer
Triggers explained: Message received from a specific CONTACT PROFILE......
Triggers explained: Message received is AUTOMATICALLY labelled...
Triggers explained: Message received is from a specific COUNTRY...
Triggers explained: Message received EXACTLY matches...
Triggers explained: Message received STARTS WITH...
Automation tips & tricks
The available action types
The available trigger types
How to set up advanced automations
How to set up basic automations
Reminders
Understanding Reminders' statuses and stats
How many people can I send Reminders to?
How to send or schedule a reminder?
Contact search examples
Message templates
How to add media to a template
How to add buttons to a template
Delete or copy a template
Send message templates to users
Create and submit your template(s) for approval
How to re-connect with users using message templates
Threads
Start a thread when a user reply with a button.
Export your thread data
Create a sequential learning experience with Threads
The ABC of threads
How to use personalisation in threads
How to add skip logic to your thread
Different thread card types
How to create a thread
How to log in to your account
Overview of the Turn.io user interface
What is Chat for Impact?
The WhatsApp Business Platform
Conversation-billing changes effective June 1, 2023
Important updates to template categories
Understanding conversation-based pricing
Examples of how to upgrade to the next tier
WhatsApp's quality rating and messaging limits
WhatsApp Terms & Privacy Policy updates
Message template troubleshooting
Message template rules
Human escalation path required
Reasons why your template(s) gets rejected
You need opt-in to initiate messages
Message types: Session vs. Template messages
Three key rules of engagement
A closer look at the WhatsApp Business API
Connect with your users on chat
Get user consent in a WhatsApp conversation
Use automation to collect opt-in
Manage your online presence by updating your WhatsApp profile
Use the opt-in webform to collect user consent
Great ways of marketing your chat service
Use a ‘wa.me’ link and QR code to market your service
Design an impactful solution
Changing behaviour is difficult. Here's some help!
Varying interpretations of emoji
Create good chat service content
Guiding and tracking
Refining Raw Turn Data in BigQuery
How to top up your 'available amount' for conversations?
Example queries for your data
Insights
Understand your BigQuery data and queries
Conversation billing
Set up a data connection to BigQuery
For developers
Getting Suggested Replies with ChatGPT
Getting data from the Contacts API endpoint
Replacing the Contact Export API
Notify your team over email when someone needs urgent help
Custom Integrations
How to set up a RapidPro integration
Upload and send a sticker via the API
New to webhooks?
How do I create message templates via the API?
Where do I find my credentials for the Message Template API?
Integrations
Turn.io API documentation
Spanish Articles
Necesita de adhesión para iniciar mensajes
Calificación de calidad y límites de mensajería de WhatsApp
Actualizaciones de los Términos de Servicio y la Política de Privacidad de WhatsApp
Tres reglas clave de participación
Tipos de mensajes: Mensajes de sesión versus plantilla
Se requiere un proceso humano de escalamiento
Una introducción a la WhatsApp Business API
Echar un vistazo más de cerca a la WhatsApp Business API
- All Resources
- How to use Turn.io
- Overview of the Turn.io user interface
Overview of the Turn.io user interface
Updated
by Pippa
It’s time to show you what Turn.io looks like. Hope you’re as excited as we are!
Turn.io makes it easy for your social-impact organisation to have personal, guided conversations with users. Once you’ve completed all the onboarding steps, you’ll receive access to your Turn.io account.
To log in to your account
- Visit app.turn.io. Alternatively, you can use the login button on our Turn.io website.
- Click on “Sign in with Google” and complete your details.

This is what you’ll see after you’ve logged in
You’ll be creating your new chat service by using the tabs on the left-hand side. Let's explain what you will find in each section.

Dashboard
This section gives you an overview of all the conversations that are being captured on your chat service. Ultimately, this is the section where you’ll be spending most of your time.
On this page, you’ll see a box titled “All conversations”. This is one of your first “collections” (folders or groups of user conversations). Some collections will automatically pull into your dashboard; others can be created by your team to help you prioritise and organise conversations for easy answering.
You can add and delete collections as you go. When you click on “View chats” in the “All conversations” tab, you’ll be able to access all the user conversations captured on your service. On the right-hand side, you can scroll through them and order them (for example from newest to oldest).

Towards the centre of the screen, you’ll notice a text field where you can send replies to users. You can either type a message here, send pre-loaded content by clicking the magnifying glass (this allows you to search for your content) or respond with a pre-approved message template.
Between the navigation bar and the dashboard section, you’ll notice your WhatsApp line's name, number, logo and clickable QR code. When users scan this code with their phones, your chat service will automatically open in WhatsApp.
Right at the bottom, you’ll notice that you can assign conversations to certain team members (see “Assign” button) and that you can select “closed” when a user query has been resolved.
PS: Right at the top of the navigation bar, you’ll notice your display name, number, logo and a clickable QR code. When users scan this code with their phones, your chat service will automatically open in WhatsApp.

Content
This is where you’ll add and edit all the delightful content that your users will receive via your WhatsApp chat service – either as automated messages or as replies to queries in conversations (to be found in your “Dashboard” section).
Right at the top, you’ll also notice a “Templates” tab. This is where you’ll add and submit your message templates – notifications that can be sent to users more than 24 hours after their last message to you.
Build (Alpha)
Build is a set of features that make it easier to build more complex, more personalised automated chat services in Turn.io.
The first Build feature is called Stacks (equivalent to a Flow in other products).
A chat service will typically be created using multiple stacks, each stack providing the user with a different content topic or feature. e.g. Menu Stack, Onboarding Stack, Topic 1 Stack, Topic 2 Stack and Survey Stack.
Build is currently in Alpha, meaning we expect bugs and issues and you should expect changes as we continue to build this feature out. Read more about Build and Stacks.
Automation
This section allows you to set up triggers to automate actions in your chat service. For example, if a user types “hello” or “hi” into the text field on your WhatsApp service, you can set up a trigger to automatically send them a welcome message.
Automation allows for consistent, timeous replies and will ultimately save your team time, as you can set up answers to frequently asked questions in advance.
Reminders (Alpha)
Reminders allow you to personalise and send the same pre-approved template to a selected group of people. This means you can, for example, sent a follow up document, prompt an action or remind people of an important upcoming appointment.
Our How to send a reminder? article explains it all and show you what to expect. Also check out the contact search examples to help you get going.
Playbooks
Playbooks are how we share best practice as a community so we can accelerate our collective impact! With Playbooks, organisations can share what works so that others can view and download re-usable components from the world’s leading social impact organisations. Today, with Playbooks (BETA) you can share any thread. But this is just the beginning, in future we’ll make it available to share many other types of Playbooks.
In the Playbooks section you will find your downloaded playbooks, and you can explore all of the community playbooks or create your own to share.

Insights
Creating an impactful service works better when it’s driven by data. We help you understand interaction on your service so that you have a deeper understanding of your users and their engagement patterns
The focus of Insights is to help you answer four key questions to ultimately guide more users toward positive behaviour change:
- Are we making an impact?
- Is our audience growing?
- How are our users engaging?
- How are we guiding our users?
Settings
This section is mainly for your technical team. It allows you to view and manage details such as your WhatsApp profile information, your WhatsApp API status and rate limits, any integrations and webhooks on your account, the set-up of your fallback channel, your Turn API access tokens, and your subscription information.
Webhooks
Access tokens
After reading through this brief overview, you should feel confident to take a closer look at each section in Turn.io and play around. You might be wondering how to add team members so that you can collaborate as a team.
?Help
It should always be easy to find help. If you click the ?help section right at the bottom of the navigation panel, it will take you to learn.turn.io. 'Learn' is where we write helpful guides, best practices and share product updates. In fact, you are already using Learn right now by reading this article😉.