WhatsApp FAQs

Can I use WhatsApp Groups on the API?

WhatsApp has added a notice on their developer website announcing the deprecation of Groups support: "We are announcing the deprecation of Groups through the WhatsApp Business API. The Groups API nod…

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Can you give me examples of approved message templates?

This table lists a few examples of notifications that you're allowed to send per message template category: Template Allowed use case Examples ACCOUNT_UPDATE Notify the message recipient of a change…

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What languages are allowed for message templates?

It’s possible to send the same message templates in multiple languages. Note, however, that only certain languages are currently supported , that you have to submit your own translations, and that th…

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Why has my template(s) been rejected?

If your template(s) have been rejected, it may be for one of the following three reasons: Your t emplate(s) are considered promotional. Advertising, marketing or promotional messages are not permitte…

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How are conversations charged?

Charges for conversations are based on the end user’s phone number. Rates for business-initiated conversations and user-initiated conversations vary by market (country or region). See the rates for s…

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Example of user-initiated vs business-initiated conversations

WhatsApp Business API conversations fall into two categories that will be priced differently. Find great explanatory examples from WhatsApp on different conversational scenarios and the costs incurre…

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Can I send a free-form message?

A business can send free-form messages within 24 hours of the last user message in a conversation. If it’s been more than 24 hours since the last user message, a business must send a message template…

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Are all conversations paid?

The first 1,000 conversations per month for each WhatsApp Business Account (WABA) are free. In addition, conversations will not be charged when a user messages a business using a call-to-action butto…

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